Scale and Replication: How the MENA Region is Using Failure to Create Programs that Last

"Fear of failure is the only thing that ensures your dreams won't come true." Hiba Tibi from CARE's Middle East and North Africa hub talks about what they're learning from programs that didn't work, and how they are using those lessons to improve sustainability and scale. A big lesson is that Women's Economic Empowerment programs have to focus on both gender equality AND solid business cases--but many programs only manage one or the other. You can check out more lessons in the recent paper: Bringing Gender Equality Closer to Women's Economic Empowerment.